APAP Products & Services

Get a whole new perspective on lenticular printing and packaging.

Lenticular printing for the packaging industry and mass-market promotional applications is finally becoming a reality. From conceptual art packaging design through the complete manufacturing process WCG's new Animated Printing and Packaging division offers a comprehensive "start-to-finish" system and one source solution for our clients.

Lenticular Applications:

Corporate Brand Identity Packaging:

• Brand Product Identification
• Entire Outer Packaging Enhancements (Box Overwraps)
• Segmented Applied Lenticular Coverage To Outer Packaging
• Pressure-Sensitive & Self-Adhesive Lenticular Products
• Multi-Ply, Multi-Substrate Peel Open Pressure Sensitive Labels
• Lenticular Laminated To Paperboard Products

In-Packs & On-Packs (FDA direct food contact approved)

Beverage Cups: Decorative Partial Or Full Wraps

Video, DVD, CD Disc Cover Lenticular Treatments

Lenticular printed images are engaging, interactive and they generate exceptionally high recall rates with consumers. Published research shows that consumers will spend substantially more time looking at an animated or three-dimensional printed image than with a typical two-dimensional image. The bottom line: lenticular sells.

As a pioneer in the development of lenticular products and processes, Web Communications Group Inc. (WCG) has received two new U.S. patents (with other patents pending) for the processes and products associated with these new web press lenticular printing technologies.

Named "The LAMIGRAM®", this technology allows packagers and advertisers to create spectacular interactive packaging and promotional items for a fraction of the cost of traditional sheet-fed printing.

Our patented, ALL IN-LINE, high quality web-fed offset, gravure, letterpress and flexo printing technologies combine and laminate lenticular images with co-printed papers, boards, films and foil’s to various carriers and label liners to create fascinating new, never-seen-before animated and 3D specialized packaging constructions.

Imagine --- you can print a dramatic, eye-catching lenticular image and combine it with a carrier liner backing to create a pressure-sensitive label ready for immediate package application --- all in one amazing press pass! This pressure sensitive lenticular label product is ready to use on standard high-speed roll fed in-line labeling packaging lines at the client’s final packaging facilities!

APAP can also assist clients with multi-level lenticular marketing programs. Your lenticular packaging can be enhanced with lenticular shelf-talkers, point-of-purchase displays and backlit displays. Additionally, using our cost effective printing methods, we can produce direct mail, game pieces, billing inserts, mini-catalogs, kids premiums and more --- which can capture the consumer's attention and underscore your brand lenticular packaging. (See the Promotional Products page for more info).

Creative and Pre-Press Services:

As a special service for our clients, we can provide complete creative services for all packaging and promotional lenticular print projects. At your request, our in-house creative team will work with you on the initial conceptual development and preliminary prototype designs right through to the finished art and lenticular press proofs.

The APAP award-winning creative team have produced a wide range of advertising, packaging and promotional materials for such clients as Lucasfilm, Exxon, Taco Bell, la prairie switzerland, Pepsi/Milwaukee Brewers, Lucent Technologies, CBS, Meyer US Corporation, San Francisco 49ers, Oakland Raiders, Susquehanna Radio Corporation and many more.

(U.S. Patents: #5,181,745, #5,560,799, and #5,753,344. New U.S. and foreign patent applications pending. "Lamigram" is a registered trademarks. "Animated Printing and Packaging" and "LentiClear" are pending trademark applications of Web Communications Group, Inc. WCG and APAP is fully insured with patent infringement abatement and intellectual property insurance policies.)

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